SPSS Modeler offers nodes that are specialized for handling text.

In this example, a hotel manager is interested in learning what customers think about the hotel.

This example uses the flow named Hotel Satisfaction, available in the example project . The data files are hotelSatisfaction.csv and hotelSatisfaction.xlsx. The flow uses Text Analytics nodes to analyze fictional text data about hotel personnel, comfort, cleanliness, price, etc.

This flow illustrates two ways of analyzing data with a Text Mining node and a Text Link Analysis node. It also illustrates how you can deploy a text model and score current or new data.

Let's take a look at the flow.

1. Open the .
2. Scroll down to the Modeler flows section and select the Hotel Satisfaction flow.