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Master Data Management
Project
Guided tutorial
Description

Tutorial in this project: Configure a 360-degree view of your customers by setting up, mapping and modeling your data; then explore your customers in a 360-degree view to find the best customers for campaign offers.

Golden Bank wants to run a campaign to offer lower mortgage rates. Your job is to combine customer data with credit score data to resolve entities across the data and create a consolidated 360 view of customers. Then, you must identify the highest value customers to target in the campaigns and determine the best rates to offer them.

To get started with this tutorial, click Create project. In the project, you’ll see the list of required services and the tutorial instructions:

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Details
Publisher
IBM Analytics
Included assets
3 Data sets
Drag and drop files to add data source.